Being close to our customers, putting them at the center of every creation.
Being artists in quality, style and courtesy for everyone, always.
Always be on the wave of emerging fashions, remaining custodians of the great classics of casual and sporty style.

Being Italians and citizens of the world at the same time. Look at America, reading with Italian eyes. Being accessible to everyone, so that our collections are not a luxury for the few, but a reality for many. Being at the forefront of the choice of fabrics and interpreting the expectations and style of our customers.

Being a family, a guarantee for parents. To be friends with children and their heroes, and to amaze our little customers with them. Be a source of inspiration for those who want to express themselves freely and live in an original way.

Here we are, Original as the customers who choose us.